Key Performance Indicators in Your Website Business

Web analytics, such as Google Analytics which we use in our GraphicalData websites, involve measuring how your website is doing with visitor count, time on site, pages served up, etc. If you understand some of the basic concepts, you can make your online business more productive.

There is so much data and information available, that for the normal person, you need to figure out what is important to you and your online presence and focus on it.

This article does an admirable job addressing Analytics and what to focus on, which many of us are probably failing to do.

If you do not have Google Analytics installed on your website, it is easy to do. Visit a previous post for some simple guidance through this process, or call us at GraphicalData for assistance. Phone numbers are on the GraphicalData login page.

Use Your Domain Name / MLS Number to Your Best Advantage

You can place a listing's MLS number directly behind your domain name separated by a forward slash (/). For example (as long as this listing stays active and/or has the same mls #) if you click on www.ourvashon.com/28number then you will pull up this particular listing.

This is a great way to share a listing that includes your domain name as well, either in written advertising or adding the link to an email.

Also, since it includes Google mapping, school information, neighborhood information . . . and more, this is as good as creating an entire website for a particular listing . . . and a lot cheaper.